“With the appointment of Majdouline Fakih as its general manager, Saham Capital Gestion is entering a new phase of development in a Moroccan asset management sector undergoing transformation. This decision reflects both a strategic continuity and a desire to strengthen expertise in an increasingly competitive market, where performance and the sophistication of management strategies are becoming key differentiating factors.
The Moroccan asset management sector continues its gradual restructuring phase, driven by governance adjustments, increasing expertise, and growing sophistication of management teams. In this context, Saham Capital Gestion takes a strategic step forward with the appointment of Majdouline Fakih as General Manager. This decision is part of an operational continuity logic, as well as an acceleration of the company’s development. This appointment comes at a time when Moroccan management companies are faced with a dual imperative: expanding their asset base under management while enhancing their ability to innovate in an increasingly competitive market. The UCITS sector, in particular, is experiencing strong dynamics, fueled by the growing interest of institutional investors in diversified products and more flexible management strategies.
With a Master’s degree in finance and over 17 years of experience in financial markets, Majdouline Fakih embodies a typical profile of the new generation of asset management leaders in Morocco. Her career, marked by roles in financial research and market analysis, notably within Saham Bank since 2022, gives her a deep understanding of allocation mechanisms and the expectations of institutional investors. Beyond the individual dimension, this appointment also reflects a broader trend among Moroccan financial players: the rise of technical profiles at the expense of purely administrative logics. In a market where the performance of UCITS increasingly depends on the quality of stock picking, risk management, and macro-financial anticipation capacity, analytical competence becomes a key differentiating factor.
Saham Capital Gestion, a subsidiary almost entirely owned by Saham Bank, operates in an increasingly competitive environment, marked by the presence of major banking players and independent management companies seeking market share. The ability to structure successful management strategies and attract new savings flows will be crucial in the coming years.
In this perspective, this appointment can be seen as a signal of strategic continuity, but also as a desire to further anchor the company in a growth and consolidation logic of its positioning in the Moroccan asset management market.”
