Afriland First Bank is taking a new step in its commitment to education in Cameroon by launching the B-First program, an initiative that places academic excellence at the heart of its corporate social responsibility. In a context marked by persistent challenges in access to quality education, the bank aims not only to reward the best students, but also to sustainably improve learning conditions.
Through this program, Afriland First Bank aims to award the fifty best secondary schools in the country based on results in the Baccalaureate and GCE A-level exams, honoring the top students in each class. In parallel, an online competition open to new high school graduates and GCE A-level laureates will select fifty young talents who will receive a scholarship covering part of their university fees. These laureates will become wards of the bank, enrolled in ongoing academic and professional support.
The B-First program is not limited to awarding prizes or scholarships. It also includes donations of school supplies to disadvantaged schools, awareness campaigns on the importance of education, school partnerships to stimulate pedagogical innovation, as well as strengthening the Young Graduate Program that opens the doors of the bank to young graduates. The goal is clear: to build a generation of competitive talents, reduce unemployment, stimulate social progress, and position education as a strategic lever for national development.
By choosing the name B-First, the bank subtly associates its identity with a project that reflects its values: “B” for scholarship, bravery, and bank, and “First” as a mantra of excellence and leadership. A symbolic choice that aims to make the program a true label of merit and success, both in academic and entrepreneurial circles.
With B-First, Afriland First Bank is not just investing in education: it is shaping the talents of tomorrow and asserting its belief that the future of Cameroon lies in a youth that is educated, qualified, and ready to tackle the challenges of development.
