{"id":488135,"date":"2026-02-03T11:51:41","date_gmt":"2026-02-03T11:51:41","guid":{"rendered":"https:\/\/www.financialafrik.com\/en\/2026\/02\/03\/tunisia-hayett-assurances-adopts-a-new-visual-identity-and-asserts-its-ambitions\/"},"modified":"2026-02-03T11:51:49","modified_gmt":"2026-02-03T11:51:49","slug":"tunisia-hayett-assurances-adopts-a-new-visual-identity-and-asserts-its-ambitions","status":"publish","type":"post","link":"https:\/\/www.financialafrik.com\/en\/2026\/02\/03\/tunisia-hayett-assurances-adopts-a-new-visual-identity-and-asserts-its-ambitions\/","title":{"rendered":"Tunisia: HAYETT Assurances adopts a new visual identity and asserts its ambitions"},"content":{"rendered":"
<\/div>

HAYETT Assurances is entering a new phase of its development by unveiling its new visual identity. After more than forty years of operation, the company is undergoing a strategic rebranding that marks an important turning point in its history.<\/p>\n

According to a company statement, this evolution goes beyond a simple graphic change. It reflects a new momentum given to the brand, in line with the evolution of its business, its positioning, and the growing expectations of its customers. More modern, more readable, and more assertive, this new identity aims to strengthen proximity with policyholders while highlighting the fundamental values of strength, credibility, and innovation capacity of HAYETT Assurances.<\/p>\n

This rebranding is also part of a dynamic of coherence and closer ties with the COMAR Group, to which the company is attached. It accompanies a clearly stated ambition: to better serve customers, today and tomorrow.<\/p>\n

Founded in 1986 in a demanding economic context, HAYETT Assurances has gradually established itself as a key player in life insurance in Tunisia.<\/p>\n

<\/div>","protected":false},"excerpt":{"rendered":"

HAYETT Assurances is entering a new phase of its development by unveiling its new visual identity. After more than forty years of operation, the company is undergoing a strategic rebranding that marks an important turning point in its history. According to a company statement, this evolution goes beyond a simple graphic change. It reflects a<\/p>\n","protected":false},"author":537209,"featured_media":488138,"comment_status":"open","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"pmpro_default_level":"","jetpack_post_was_ever_published":false,"_jetpack_newsletter_access":"","_jetpack_dont_email_post_to_subs":false,"_jetpack_newsletter_tier_id":0,"_jetpack_memberships_contains_paywalled_content":false,"translated_post_url_fr":"https:\/\/www.financialafrik.com\/2026\/02\/03\/tunisie-hayett-assurances-se-dote-dune-nouvelle-identite-visuelle-et-affirme-ses-ambitions\/","_jetpack_memberships_contains_paid_content":false,"footnotes":"","jetpack_publicize_message":"","jetpack_publicize_feature_enabled":true,"jetpack_social_post_already_shared":true,"jetpack_social_options":{"image_generator_settings":{"template":"highway","default_image_id":0,"font":"","enabled":false},"version":2}},"categories":[16200],"tags":[],"class_list":{"0":"post-488135","1":"post","2":"type-post","3":"status-publish","4":"format-standard","5":"has-post-thumbnail","7":"category-insurance","8":"pmpro-has-access"},"yoast_head":"\nTunisia: HAYETT Assurances adopts a new visual identity and asserts its ambitions - Financial Afrik<\/title>\n<meta name=\"description\" content=\"Headed by Adama Wade and his team of 20 journalists, Kapital Afrik offers strategic and financial information to executives and managers. 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