{"id":474019,"date":"2021-10-29T11:55:33","date_gmt":"2021-10-29T11:55:33","guid":{"rendered":"https:\/\/www.kapitalafrik.com\/?p=474019"},"modified":"2021-10-29T11:55:33","modified_gmt":"2021-10-29T11:55:33","slug":"why-facebook-is-changing-its-name","status":"publish","type":"post","link":"https:\/\/www.financialafrik.com\/en\/2021\/10\/29\/why-facebook-is-changing-its-name\/","title":{"rendered":"Why Facebook is changing its name"},"content":{"rendered":"<div class=\"pdfprnt-buttons pdfprnt-buttons-post pdfprnt-top-bottom-left\"><\/div><p>A few years ago, Mark Zuckerberg promised to change the name of the parent company of Facebook, of which he is the founder and CEO. The announcement of the change, made on October 28, 2021 after 17 years in business, responds to the group&#8217;s ambition to expand Facebook&#8217;s reach, and is made in response to accusations against the brand.<\/p>\n<p>\u201cThe past five years have been a lesson in humility for me and our company in many ways. One of the main lessons I&#8217;ve learned is that it&#8217;s not enough to make products that people love, \u201dsaid Mark Zuckerberg, CEO of one of America&#8217;s biggest tech companies in a letter released Thursday evening. .<\/p>\n<p>We can say that now the focus is on the future, renaming his company Meta. Since according to media reports, this is a way for the company to break away from the bad reputation of the blue-logo social network, while capitalizing on its new metaverse.<\/p>\n<p>On the other hand, Marck Zuckerberg believes this is a new challenge for history. Perhaps, this new challenge will inevitably go through a new chapter in order to bring to life the best possible version of this future.<\/p>\n<p>\u201cI understand better that the history of the Internet is not simple. Each chapter brings new voices and new ideas, but also new challenges, risks and disruptions to established interests. We will have to work together, from the start, to bring to life the best possible version of that future, \u201dhe said.<\/p>\n<p>Accused of putting profits before humans<\/p>\n<p>For the CEO of Facebook, the metaverse is the next frontier for connecting people, just like social media was when &#8220;we started.&#8221; He added, \u201cBuilding social apps will always be important to us, and there is a lot more to be created. But more and more, that&#8217;s not all we do. In our DNA, we build the technology to bring people together \u201d.<\/p>\n<p>As a reminder, the tech giant is notably accused of putting profits before humans by whistleblower Frances Haugen and many elected officials of the United States Senate.<\/p>\n<div class=\"pdfprnt-buttons pdfprnt-buttons-post pdfprnt-top-bottom-left\"><\/div>","protected":false},"excerpt":{"rendered":"<p>A few years ago, Mark Zuckerberg promised to change the name of the parent company of Facebook, of which he is the founder and CEO. The announcement of the change, made on October 28, 2021 after 17 years in business, responds to the group&#8217;s ambition to expand Facebook&#8217;s reach, and is made in response to<\/p>\n","protected":false},"author":536282,"featured_media":474020,"comment_status":"open","ping_status":"closed","sticky":false,"template":"","format":"aside","meta":{"pmpro_default_level":"","jetpack_post_was_ever_published":false,"_jetpack_newsletter_access":"","_jetpack_dont_email_post_to_subs":false,"_jetpack_newsletter_tier_id":0,"_jetpack_memberships_contains_paywalled_content":false,"translated_post_url_fr":"","_jetpack_memberships_contains_paid_content":false,"footnotes":"","jetpack_publicize_message":"","jetpack_publicize_feature_enabled":true,"jetpack_social_post_already_shared":true,"jetpack_social_options":{"image_generator_settings":{"template":"highway","default_image_id":0,"font":"","enabled":false},"version":2}},"categories":[12074,12046],"tags":[20067,14762,20068],"class_list":{"0":"post-474019","1":"post","2":"type-post","3":"status-publish","4":"format-aside","5":"has-post-thumbnail","7":"category-data-infographics","8":"category-leaders-en","9":"tag-changing","10":"tag-facebook","11":"tag-name","12":"post_format-post-format-aside","13":"pmpro-has-access"},"yoast_head":"<!-- This site is optimized with the Yoast SEO Premium plugin v21.5 (Yoast SEO v27.4) - https:\/\/yoast.com\/product\/yoast-seo-premium-wordpress\/ -->\n<title>Why Facebook is changing its name - Financial Afrik<\/title>\n<meta name=\"description\" content=\"Headed by Adama Wade and his team of 20 journalists, Kapital Afrik offers strategic and financial information to executives and managers. The aim of Kapital Afrik is to provide financial and political news, give priority to human entrepreneurial experiences, lend life to economic policies, givemeaning to statistics. Our \u201cexaggerated pretensions\u201d inspire us. We will strive, and gradually, to conceive, comfort and reach them. Three versions, three approaches and a global vision. The website is constantly on the news. The newsletter relays information every morning to executives, bankers, university financiers, students. The monthly edition analyzes the information and explains the setbacks. A single credo initiates our journalistic approach: information = actors, facts = a pluralistic vision. We aspire to neutrality, but we assume our subjectivity\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/www.financialafrik.com\/en\/2021\/10\/29\/why-facebook-is-changing-its-name\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Why Facebook is changing its name\" \/>\n<meta property=\"og:description\" content=\"Headed by Adama Wade and his team of 20 journalists, Kapital Afrik offers strategic and financial information to executives and managers. The aim of Kapital Afrik is to provide financial and political news, give priority to human entrepreneurial experiences, lend life to economic policies, givemeaning to statistics. Our \u201cexaggerated pretensions\u201d inspire us. We will strive, and gradually, to conceive, comfort and reach them. Three versions, three approaches and a global vision. The website is constantly on the news. The newsletter relays information every morning to executives, bankers, university financiers, students. The monthly edition analyzes the information and explains the setbacks. A single credo initiates our journalistic approach: information = actors, facts = a pluralistic vision. We aspire to neutrality, but we assume our subjectivity\" \/>\n<meta property=\"og:url\" content=\"https:\/\/www.financialafrik.com\/en\/2021\/10\/29\/why-facebook-is-changing-its-name\/\" \/>\n<meta property=\"og:site_name\" content=\"Financial Afrik\" \/>\n<meta property=\"article:publisher\" content=\"https:\/\/www.facebook.com\/FinancialAfrik\/\" \/>\n<meta property=\"article:published_time\" content=\"2021-10-29T11:55:33+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/www.financialafrik.com\/en\/wp-content\/uploads\/2021\/10\/mg-381b407e-w2048-w828-w1300-scaled.jpg\" \/>\n\t<meta property=\"og:image:width\" content=\"2560\" \/>\n\t<meta property=\"og:image:height\" content=\"1707\" \/>\n\t<meta property=\"og:image:type\" content=\"image\/jpeg\" \/>\n<meta name=\"author\" content=\"Albert Savana\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:creator\" content=\"@Financialafrik\" \/>\n<meta name=\"twitter:site\" content=\"@Financialafrik\" \/>\n<meta name=\"twitter:label1\" content=\"Written by\" \/>\n\t<meta name=\"twitter:data1\" content=\"Albert Savana\" \/>\n\t<meta name=\"twitter:label2\" content=\"Est. reading time\" \/>\n\t<meta name=\"twitter:data2\" content=\"2 minutes\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\\\/\\\/schema.org\",\"@graph\":[{\"@type\":\"Article\",\"@id\":\"https:\\\/\\\/www.financialafrik.com\\\/en\\\/2021\\\/10\\\/29\\\/why-facebook-is-changing-its-name\\\/#article\",\"isPartOf\":{\"@id\":\"https:\\\/\\\/www.financialafrik.com\\\/en\\\/2021\\\/10\\\/29\\\/why-facebook-is-changing-its-name\\\/\"},\"author\":{\"name\":\"Albert Savana\",\"@id\":\"https:\\\/\\\/www.financialafrik.com\\\/en\\\/#\\\/schema\\\/person\\\/12e2e10e56f65df0540cb842b7b0ce22\"},\"headline\":\"Why Facebook is changing its name\",\"datePublished\":\"2021-10-29T11:55:33+00:00\",\"mainEntityOfPage\":{\"@id\":\"https:\\\/\\\/www.financialafrik.com\\\/en\\\/2021\\\/10\\\/29\\\/why-facebook-is-changing-its-name\\\/\"},\"wordCount\":351,\"commentCount\":0,\"publisher\":{\"@id\":\"https:\\\/\\\/www.financialafrik.com\\\/en\\\/#organization\"},\"image\":{\"@id\":\"https:\\\/\\\/www.financialafrik.com\\\/en\\\/2021\\\/10\\\/29\\\/why-facebook-is-changing-its-name\\\/#primaryimage\"},\"thumbnailUrl\":\"https:\\\/\\\/www.financialafrik.com\\\/en\\\/wp-content\\\/uploads\\\/2021\\\/10\\\/mg-381b407e-w2048-w828-w1300-scaled.jpg\",\"keywords\":[\"changing\",\"Facebook\",\"name\"],\"articleSection\":[\"Data &amp; Infographics\",\"Leaders\"],\"inLanguage\":\"en-US\",\"potentialAction\":[{\"@type\":\"CommentAction\",\"name\":\"Comment\",\"target\":[\"https:\\\/\\\/www.financialafrik.com\\\/en\\\/2021\\\/10\\\/29\\\/why-facebook-is-changing-its-name\\\/#respond\"]}]},{\"@type\":\"WebPage\",\"@id\":\"https:\\\/\\\/www.financialafrik.com\\\/en\\\/2021\\\/10\\\/29\\\/why-facebook-is-changing-its-name\\\/\",\"url\":\"https:\\\/\\\/www.financialafrik.com\\\/en\\\/2021\\\/10\\\/29\\\/why-facebook-is-changing-its-name\\\/\",\"name\":\"Why Facebook is changing its name - Financial Afrik\",\"isPartOf\":{\"@id\":\"https:\\\/\\\/www.financialafrik.com\\\/en\\\/#website\"},\"primaryImageOfPage\":{\"@id\":\"https:\\\/\\\/www.financialafrik.com\\\/en\\\/2021\\\/10\\\/29\\\/why-facebook-is-changing-its-name\\\/#primaryimage\"},\"image\":{\"@id\":\"https:\\\/\\\/www.financialafrik.com\\\/en\\\/2021\\\/10\\\/29\\\/why-facebook-is-changing-its-name\\\/#primaryimage\"},\"thumbnailUrl\":\"https:\\\/\\\/www.financialafrik.com\\\/en\\\/wp-content\\\/uploads\\\/2021\\\/10\\\/mg-381b407e-w2048-w828-w1300-scaled.jpg\",\"datePublished\":\"2021-10-29T11:55:33+00:00\",\"description\":\"Headed by Adama Wade and his team of 20 journalists, Kapital Afrik offers strategic and financial information to executives and managers. 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